I specialize in brand personality and service creation, brand experience, and strategic design. Working with creative technologists, business folks, and designers of all sorts to reimagine peoples’ and brands’ relationships with the digital and physical world. At the intersection of design and innovation. Culture and technology. People and businesses.

I work at BOND as Head of Brand Experience. BOND is an international award-winning and independent brand and experience design agency Founded in Helsinki in 2009. We help companies to reimagine and evolve their brands, create and launch new concepts and ventures, and craft experiences. True to our Nordic roots, our work is defined by our belief that in a complex world, Simple Wins. With studios in Dubai, Helsinki, London, Tallinn, San Francisco.

Previously I have been Group Design at Fjord for the last 9 years. Fjord works with some of the world’s leading businesses to make complex systems simple and elegant. Fjord is a part of Accenture Song. 

I had my share in product design organizations. As a designer at Nokia. Or Director of Experience and Brand at Tangible Growth. TG helps companies be more purpose-driven and gain execution confidence in an ever-changing world. A SaaS company focused on strategy execution and culture transformation.

Some selected clients; SOKOS Hotels, VR (Finnish Railways), Qt Company, MassiveMusic, Nordea Bank, OP Bank, S-Group, Maersk, Etisalat, Etihad, Talenom, Nokia, Siili Auto, Ministry of Immigration Finland, Red-cross… 

Specialties include: 

Brand Strategy • Brand Experience • Brand Design • Product Design • Strategic Design • Creative Direction • Company Visions • Art Direction • Visual Design • Experience Design • User Interface • Service Design • Design Thinking • Design Culture • Changing Culture • Create Loveable Teams • Make Silly Jokes •