Maersk Line. Rebrand and style guides.
Maersk Line is the world’s largest container shipping company, known for reliable, flexible and eco-efficient services. In 2015 we redesigned the Maersk Line visual identity and style guides.
Design a refreshed brand experience system to provide direction, inspiration and concrete examples for design teams and vendors. Create and improve Maersk Line digital services style guides.
“Thanks you for all your effort and patience in this process. I’m really delighted with the outcome ”.
Maersk - head of user experience
Work done at Fjord.
Role: Design Director
